Excel-Based Market Research Reporting Software

[Scroll down for ordering information.]  Anyone who has waited for a programmer to finish updating a table knows the pain of the current approach to programmer-centric ad-hoc reporting. SPSS and other statistics gurus accustomed to having co-workers and clients knocking on the door, looking for custom data know a different pain. And regardless of where the data comes from, anyone whose ever had to create chart after chart to help visualize the data knows that end-t0-end, the ad-hoc, manual-entry reporting process needs revamping.

ActionTabs solves these issues by taking the ad-hoc reporting process away from programmers and out of SPSS or other complex statistical software. Instead, the end-user (report writer, researcher, client, etc.) has the ability to generate individual tables with any custom banners and any data or subdata included in the record set. This works for both weighted and unweighted data.  ActionTabs is built within the familiar Microsoft Excel environment (2007 or later only). Key features and benefits include the following:

  • Option for one or two levels of banners (e.g. Gender, or Gender by Age).
  • Charts are automatically created directly from the table data, so no data check is required (tab and chart both come from the same data).
  • There are options for bar, line, column, and stacked charts. You can switch between these instantly to see how to best visualize the data.
  • An additional filter variable can be added (e.g. filter by country, filter by income).
  • Can be run with or without weights.
  • Unlimited variable customization (e.g. Top 2, Bottom 2, Quartiles, Subnets, etc.) is available top enable streamlined reporting. (Requires Add On)
  • Significance testing can be run for all analysis (90% and 95% confidence levels).
  • Rather than a lengthy banner book, new tables can be created and run very quickly (30 seconds or so start to finish). All tabs are easily output to another Excel file, Word, PowerPoint, etc.
  • All functionality runs with only a handful of clicks – no typing or key stroking is necessary.

ActionTabs takes what used to be a very time intensive process (locate the data, create a chart, type in the data, check the data to make sure there were no user-entry errors) and make it so simple, new charts can be created in under one minute. And with significance testing built in, ActionTabs will meet all your reporting needs.

Comparison Chart:

Standard Tabs Action Tabs
  • Wait for programmers to create your tabs. Then, when new requirements come up, muddle through SPSS or SAS or wait for the programmers again.
  • No waiting. Create your own banners without waiting for programming. And no advanced SPSS or SAS skills required to perform advanced, ad-hoc reporting.
  • Print hundreds of unused pages.
  • Only print the pages you need, when you need them.
  • Spend time sorting through pages, looking for the one table you need.
  • Create the table you need in seconds
  • Manually transfer the data you need into a chart, and then recheck the data to ensure no error was made in entering the data.
  • Instantly create charts…no waiting and no checking required.

Pricing:

ActionTabs are priced as follows:

  • $695: 1 executable ActionTab file (corresponds to one SPSS or Excel data file provided to Acivica for creation of an ActionTab file) with no customization (e.g. no top 2, no subnets, etc.). This is the base-price and must be included.
  • +$95: One Acivica-created custom variable (e.g. Top 2, Bottom 2, Subnet). These will be professionally created before delivery of the ActionTab file. This is optional.
  • +$295: Custom-Variable Creation Tool. This enables you to create any number of custom variables with no additional cost per. This is optional.

 

To learn more, or to set up an online presentation, please complete the following form:

ActionTabs Information Request